Email Marketing Whitepapers

Published: Feb 02, 2023

2023 Digital Trends

After two years of seismic behavioural change, we find ourselves in a new world of limitless possibilities, where the way we engage in digital spaces is...

Published: Jan 26, 2023

Relationship Marketing Guide: Create the customer relationships that last

TO DISCOVER IN THIS GUIDE : With the recent drive towards consumer privacy over the last decade, things are changing for marketers. As the world...

Published: Dec 20, 2021

On-Webinar LEGO: Brick by brick, built on the foundations of data

LEGO - a company built on colourful bricks that open the door to exploration and creativity. Watch this webinar to discover one of LEGO's fundamental...

Published: Oct 11, 2022

Best-In-Class Email Marketing

Interactions between consumers and brands are increasingly playing out across a wide variety of different online touchpoints, channels, and platforms....

The 3 stakeholders your customer experience transformation needs to serve

How can you continue to make improvements in spite of unexpected challenges? Realising customer experience transformation can be challenging –...

Published: Oct 13, 2022

A Marketer’s Guide to Building Loyalty

Consumers today have more choices than ever. Often, all it takes is a better online experience, an enticing deal, or a more convenient location for...

Acquisition tools for your E-commerce Website

In a highly competitive market, online retailers are always on the lookout to boost their online activity in order to generate more qualified traffic to...

Published: Jan 24, 2022

Personalising emails using dynamic content

Email marketing has undergone some fairly dramatic changes in the past 10 years, both from a strategic and technical standpoint. Gone are the days...

Published: Nov 02, 2021

Improving Service and Reducing Costs in Contact Centers

Leverage AWS AI services to enhance customer experiences. It’s time to leave behind the challenges of legacy contact centers—long wait...

Published: Nov 12, 2021

Towards Great Customer Experiences: A CIO Tech Assessment Checklist for Digital Transformation

The road to successful, ongoing digital transformation is not so much long as never-ending. Organisations must constantly evolve and optimise their positions...